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SOCIAL MEDIA TRENDS THIS WEEK HOW TO
SOCIAL MEDIA TRENDS THIS WEEK PROFESSIONAL

Social media for customer service: More businesses will be incorporating a customer service element into their social media strategies in 2023.Super apps: Several social media platforms appear to be working towards creating all-encompassing, “super” apps, by extending their range of services and features.Multi-sensory social media: Brands and social media platforms will bring more engaging experiences to users with the integration of multiple formats into the same post and/or channel.First steps into the metaverse: While we’re not going all-in just yet, customers will get more accustomed to (aspects of) the metaverse in 2023 - from VR and AR, to NFTs and avatars.Therefore, in 2023, brands are expected to work harder to base their social media image around high social standards. Brand responsibility, transparency and authenticity: More and more customers are demanding transparency, and expecting companies to take a stand on important issues.These were the biggest and most intriguing predictions we came across: Social media trends: Top 6 predictions for 2023Īs the annual social media trend predictions re-surface for 2023, we read through dozens of articles and newsletters to identify the most talked-about trends. LinkedIn added and improved several features for company pages, including an upgraded competitor analytics dashboard, automated subscription notifications for newsletters, SEO titles and descriptions for articles, and more focus on product showcases.Ĭandid Stories on Instagram.TikTok is testing a horizontal full-screen mode with selected users.Twitter relaunched its paid Twitter Blue program.Instagram and Facebook are testing Candid Stories, which is basically a copy of BeReal.Go to Profile > Menu > Settings > Account > Account Status to see whether you’re meeting the necessary guidelines.

Instagram now lets professional accounts know if their content is not eligible to be recommended to non-followers (and you can appeal the decision).

Instagram added Notes, a 60 character-long text that appears at the top of your followers’ or close friends’ inbox (a sort of status update), in selected regions.

Stay up to date with the biggest social media platform news and developments for January 2023: Social media news: Catch up on the latest platform updates Want even more social media trends and tips? Take a look at our March 2023, February 2023, and other monthly roundups, as well as the top social media trend predictions for 2023. But be sure to always test before making any big changes, as not every best practice works for every account or platform.

These are based on the hundreds of industry posts and articles we read monthly, as well as on our experience helping teams simplify and improve their content creation with our platform.ĭiscover these January trends for ideas on how to improve your social media strategy and boost your results. Every month, we’re summarizing the latest and biggest social media tips, ideas and news to help Social Media Managers improve their strategy.

SOCIAL MEDIA TRENDS THIS WEEK PROFESSIONAL

SOCIAL MEDIA TRENDS THIS WEEK HOW TO